Are you having a hard time finding new clients and projects? We know how much you wanted to help your customers succeed as a freelance web designer. Business owners approach you to design websites and promote their business. But if you are having problems convincing them to work with you, don’t worry! Top web designer school, CIIT, has listed a few effective ways on how you can show credibility and get more clients. Check this out.
1. Practice guest blogging.
Besides having your own blog, writing guest posts for other well-known blogs could build your credibility as a freelance web designer. It will help you develop lasting relationships and get more exposure and backlinks.
Focus on developing good branding and name recognition. As your name becomes familiar, you’ll receive new projects with little or no marketing, simply because people have read and liked your write-ups. Use the power of blogging to toot your horn and lure more clients and projects.
2. Build an ideal client persona.
If you know your prospective clients, you can create compelling value propositions. Just like with your family members and friends, you cannot give them the best unless you understand them very well. In business, knowing and understanding your prospects will help you solve their problems as you recognize what those dilemmas are.
3. Show off your success.
Most of your potential clients would want to see solid proof that your service can make their business stronger. Thus, keep an updated portfolio of your best work and share more about your craft to the rest of the world. Tell them your credentials, skills, abilities, and the services you offer.
4. Network with other freelancers.
You can get client referrals when you network and build relationships with your fellow freelancers. Though considered competitors, some web designers may look for extra hands that can help them fulfill overflow projects. Also, they may contact you for work that is beyond their skills. Surprising but true: most web designers would want to help their peers, like you. Even if they can’t do the work themselves, they want to help the potential client by referring them to someone they trust.
Social media can help you find other web designers. Use social media sites such as Google+ and LinkedIn to join groups, meet fellow freelancers, and exchange ideas.
5. Take advantage of social media.
Social media platforms are a powerful tool to get free publicity and a potentially wide reach. You need not use every social channel to lure clients though. Just be present on the channels where your clients hang out most. If they prefer Twitter, begin tweeting. If they use Facebook, start posting and sharing. If they choose Pinterest, create a few boards that will show off your brand.
Your goal is to develop a consistent social media brand. So, think of a solid strategy you can keep over time and use social media to engage with people and build relationships, not to sell.
The secret to getting more web design jobs is providing the best quality of your service and product. If you keep your clients happy and meet or exceed their expectations, they will keep bringing business back to you. Remember, all it takes is one mistake to damage your reputation and hurt your business.
Do you hope to upgrade your skills and expand your network? Top web designer school, CIIT, offers web design specialist course that will bring you better opportunities and greater client offers. For more details, you may browse through our website or chat with us on facebook.com/ciitphilippines.
Sources: www.dudamobile.com | www.hongkiat.com | www.shopify.com | www.blog.crazyegg.com