The Internet has truly changed the way businesses sell their products. Unlike before when promotion was limited to flyers, TV ads, and radio jingles, now, even brick-and-mortar firms enjoy the most effective, cheapest, and easiest way to advertise through digital or online marketing.
Of all types of schemes, however, video marketing is slowly becoming a favorite. Many vendors see it as an effective way of launching a product to a large number of people. The 3D animated elements used in some videos are visually appealing, too. This makes the campaign easier to circulate through various forums and social media platforms.
So how can entrepreneurs create video ads? What types of content are making the rounds in the Internet today? And what does this trend mean to a 3D animation college?
Good Content
Marketing a business is no easy thing. It takes a lot of research, sweat, and creativity to make it work. But a 3D animated video can do wonders. Once it goes viral, it can be even more powerful.
Are you looking for ideas to apply on your own digital marketing program? Below are various examples of videos that you can put up on your web site, social media page, and other online accounts:
- How to and D-I-Y
The very purpose of this clip content is to educate viewers on how to do or make something. This often contains tutorial or steps on how to do a certain product or service. - Instructional
This type of video details the process involved in a certain activity, from start to finish. It shows, too, how to get something (e.g., service, signing up) done. - Product demo
Start-up businesses often opt for this type of video content. This helps them discuss what their product is about, how it is used, and what benefits it can give. - How it works
From the term itself, this type of video explains and answers basic questions that people have about a product or service. It usually lasts for about 1-2 minutes and comes in the form of motion graphics or character-animated videos.
All these clip contents and themes are a great way to build brand, maintain audience rapport, and entice current clients and prospects.
Learn Animation
Due to the popularity of 3D animation and video marketing, many firms look for talented 3D artists who can help them create effective and likeable videos for their clients. If you want to get into any of these jobs someday, make sure you know how to build unique images and motion graphics that boosts brand quality.
Do you lack the skills to create quality video contents? Enroll now at CIIT, a leading 3D animation college in the Philippines. Visit its web site at www.ciit-ph.com.